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    1. COThank you very much! Very simple but it works! :) Unfortunately, it covers only one case. The other case would be that my top trends are: Microsoft, China, Hillary Clinton, Dallas Mavericks. I wanted to say that "Hillary Clinton" and "Dallas Mavericks" are never ranked no1 or no2 because they're two-word terms. "Microsoft" and "China" are one-word terms so they're always ranked better. Is there any possibility to solve this problem?
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    2. COI'm not sure why that is. With the method I gave you (adding part of the trend from sub-components), you can achieve the same kind of effect as a constant multiplicator, except the multiplicator depends on the trends of the sub-components. Maybe increasing the multiplicators would do the trick, but you should be careful not to try to bend the data too much. You might give credit to wrong trends (silly example : someone whose name is MacDonald would benefit too much from a MacDonald's bankrupt and get a higher trend than it just because of his name). And no space left to talk here so good luck.
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    3. CONot enough reputation to comment down on AviD's answer so I do it here: AviD's formula is (almost) correct. You substract trend(Barack Obama) because it is contained twice : once in trend(Barack) and once in trend(Obama) (counting all occurences of "Barack" contains all occurences of "Barack Obama" ; same for count of "Obama", so twice "Barack Obama"). But to be completely exact, you must also substract all occurences of "Obama Barack" which is also contained twice. The problem is that AviD also counts trends from "Ehud Barack" (mispelled for the sake of the example) and "Michelle Obama".
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