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PODo SEO-friendly URLs really affect a page's ranking?
 

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  1. PODo SEO-friendly URLs really affect a page's ranking?
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    <p>SEO-friendly URLs are all the rage these days. But do they actually have a meaningful impact on a page's ranking in Google and other search engines? If so, why? If not, why not?</p> <p>(Note that I would absolutely agree that SEO-friendly URLs are nicer to use for human beings. My question is whether they actually make a difference to the ranking algorithms.)</p> <p><strong>Update:</strong> As it turns out, the Google post that endorphine points to <a href="http://googlewebmastercentral.blogspot.com/2008/09/dynamic-urls-vs-static-urls.html" rel="nofollow noreferrer">here</a> has caused tremendous confusion in the SEO community. For a sampling of the discussion, see <a href="http://www.seomoz.org/blog/dynamic-urls-vs-static-urls-the-best-practice-for-seo-is-still-clear" rel="nofollow noreferrer">here</a>, <a href="http://sphinn.com/story/74404" rel="nofollow noreferrer">here</a>, and <a href="http://searchengineland.com/google-says-dont-rewrite-dynamic-urls-to-static-urls-14795" rel="nofollow noreferrer">here</a>. Part of the problem is that the Google post is addressing the worst case where URL rewriting is done poorly and so you'd be better off sticking with a dynamic URL rather than a mangled static "SEO-friendly" URL.</p> <p>There's no question dynamic URLs can be crawled by Google and can achieve high rankings. Maybe it would be easier to reframe the question more concretely: given 2 otherwise equivalent pages, which will rank higher for the search "do seo friendly urls really affect page ranking"?</p> <p>A) <a href="https://stackoverflow.com/questions/505793/do-seo-friendly-urls-really-affect-a-pages-ranking">Do SEO-friendly URLs really affect a page&#39;s ranking?</a></p> <p>or</p> <p>B) <a href="http://stackoverflow.com?question=505793">http://stackoverflow.com?question=505793</a> (a fake URL for comparison only)</p>
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    1. COof course they are. After all, it's why they got the name SEO-friendly URLs. :)
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    2. COThis question is not really programming related.
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