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    <p>Your best bet is to find a programmer that has a talent at developing specifications from non-technical customers. Word of mouth recommendations from other customers would probably be the most reliable way to find programmers that can do this.</p> <p>Seriously, this is actually the typical scenario for all developers. The customer usually has no technical background and very little desire to delve into programming issues. They often don't even really know what they want, let alone what is possible. So it falls on the developer's shoulders to bridge the gap, connect with the customer and turn the customer's ideas into technical considerations. </p> <p>To keep things on track, I'd recommend doing the work on a T&amp;M basis in an iterative manner. Have frequent reviews and demos of the system as it is being developed, give feedback on what you see and re-evaluate the value of the system and the quality of the development that you see. Pull the plug if it feels like it is going pear-shaped.</p> <p>I am constantly flabbergasted at how bad most non-technical people are at envisioning software solutions before they are delivered. I've sat in countless early project meetings where I could guarantee that every programmer in the room was building up the same picture in their head - including envisioning how subroutine calls will be needed to certain functions - yet the customers in the same meeting aren't on the same page at all. All too frequently, this gulf doesn't become known until the customer actually sees the product, which is exactly what the programmers described in the launch meeting, and they point out some obvious (to them) defect.</p> <p>That only hurts if the customer doesn't get to see the product until the end of development. So look it early, look at it often, and give feedback.</p>
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