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    <h2>Instant Buy</h2> <p>Instant Buy allows users to use their stored payment data from Google Wallet to purchase items from a merchant, with the <em>merchant</em> handling the transaction through a payment processor of their choice.</p> <p>Basically, when the user submits an Instant Buy request, it will appear to your app as if they just filled in a normal order with a credit card number and everything. Google doesn't take a cut of the transaction, because Google doesn't process the payment. However, whatever payment processor you use will probably take a cut.</p> <h2>In-App Purchases</h2> <p>In-app Purchases allows merchants to have <em>Google</em> handle the transaction and process the payment for a digital good. In this case, Google does take a cut of the transaction because they handled the payment processing.</p> <p>As far as your app is concerned, you never see payment details - Google takes care of all of that. Your app just gets a notification that user X bought item Y, and then later on, Google gives you the proceeds from the transaction.</p> <h2>The bottom line...</h2> <p>If you already have a system for handling purchases and processing credit card transactions, you probably want Instant Buy. It will sit on top of your existing infrastructure (so you don't have to have duplicate code paths) and won't cost you any money beyond what you're already paying your payment processor. It also lets your users purchase any kind of goods (physical or digital), since all it's really doing is providing payment info, not payment processing.</p> <p>If you don't already have a system for handling transactions, and all you want to sell are digital goods, In-App Purchases may be simpler, since it handles all of the payment processing for you, and the cut Google takes is <a href="https://developers.google.com/commerce/wallet/digital/faq#faq-payments-01" rel="noreferrer">reasonably competitive</a>.</p> <h2>For your particular case:</h2> <p>Since it sounds like you don't already have a payment processor lined up, and you're not trying to sell physical goods, I'd suggest looking at the <strong>In-App Purchases API</strong>.</p> <p><em>[Full disclosure: I work for Google.]</em></p>
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